Search Engine Optimisation (SEO)
What is Search Engine Optimisation?
Increasing your website's online visibility within search results.
93% of online activity starts with a search engine, with Google owning 70% of this market share. It is crucial that your business is online and search engine friendly. By combining expertise in competitor analysis, digital marketing and web design with our continued investment in multiple tools, we provide extremely effective SEO services.
A great SEO service makes sure your website ranks well for the search terms that matter to your business and its customers. This way you get lots of highly relevant traffic to your website that turns into leads and sales. At Dennor Digital we know that SEO services work best as an ongoing process of improvement, working to get you the best results month on month and year on year.
Our talented team can help you harness the best return from search engines and increasing your organic presence. Its a fact they will now be the first stop many of your potential web visitors will make. We have all the know how needed to take them from searching online to discovering your website. We get to know what your customers are looking for, and how they interact with search engines and we turn that knowledge into more customers for you.
» Higher Page Rankings » Higher Site Traffic » Sales or Leads Increases
Search Engine Optimisation or SEO abbreviated is the process of acquiring website traffic from non paid (organic) search engine listing results. When a search is made via one of these search engines the results shown are ranked according to what the search engine believes most applicable to the users search term. SEO is about making your website rank highly in the search engine listings, this increased visibility and exposure will drive more traffic to your website without incurring cost.
Dennor Digital focus on two areas when improving search engine optimisation. Firstly the conducting of technical SEO should ocurr, this involves making sure the coding of a website can be read by search engines this allows search engines to access your website and understand the sites subject matter. Once this technical SEO has been completed and your website is search engine friendly the second area for optimisation can be undertaken. Content SEO is the process of optimising content within a website to enhance its reflection and authority of the subject matter, this rich content will be given precedence by search engines and a higher ranking within search results.
Technical Search Engine Optimisation
For a website to achieve a high ranking within search engines it must operate well, provide a positive user experience, and be able to communicate with search engines. Techincal SEO is the addressing of any issues which may be leading to the failure of search engines to crawl and index your web pages efficiently. Our expertise in website design combined with understanding of search engine requirements means we are able to conduct a techincal audit and advise on improvements.
Our measured and managed SEO service includes :
→ Site Search Checks ascertain how easily your website can be found by search engines and website visitors through organic search.
→ Architecture checks an audit of the structure of your website and how well search engines are managing to crawl (read it).
→ URL analysis full analysis of website URL's for optimisation.
→ On page SEO checks analysing website pages to identify any issues.
→ Google Search Console audit Check overall operation of your website.
→ Link Analysis review of internal and external links.
→ Social Media Analysis is your website setup to link to social media platforms.
On Site Search Engine Optimisation & Content Marketing - help to grow your visibility with rich content.
Our experts can help you create new content for your website which will be vital to the success of your website in ranking well with search engines that place great importance on new content.
The importance of the originality and quality of your content is to make your website the best user experience that it can be, as engaging as it can be and has the best chance of conversion.
Our team can help with :
→ Blog Posts
→ Branded on site content
→ Digital PR
→ Company News Updates
→ Tutorials and guides
Content marketing is an ongoing process that will help keep your marketing fresh, relevant and focused.
We have built up an in depth knowledge of the requirements and preferences of the top three search engines by user numbers Google, Bing and Yahoo. This knowledge incorporates the algorithms they use, the content they carve and the optimal way of presenting a website and its content.
Are you looking to conduct your SEO internally and seek guidance or do you require an agency you can entrust and reply upon to conduct the process for you. Dennor Digital are happy to appraise your SEO needs and provide a solution for your website optimisation.
What Can You Expect From A Dennor Digital SEO Campaign?
A fully bespoke and flexible service, expertly carried out by a dedicated and experienced team.
SEO encompasses a wide range of elements that make up the core service Dennor Digital offer. By covering all aspects of optimisation within your campaign, your website stands the best chance for successful online performance. Our SEO services can be broken down into the following key areas: Technical, On-page, Outreaching and Reporting.
Every business is different. Dennor Digital will put together an SEO campaign that’s customised around your unique business offerings, target market and objectives.
How will SEO benefit your business?
SEO offers numerous benefits to your business that make the investment difficult to ignore :
Opportunity to reach a global audience
Directs more relevant traffic to your website
Increased business leads
Build brand awareness and reputation
Cost effective marketing
Our experts drive leads and customers through very clever social and search marketing.